Broadway Becoming Younger, Edgier Soon, Maybe

09/11/2009 10:29 AM |

Jordan Roth

This might seem like very insider-y news, but it could mean that Broadway shows will become a little less staid and boring in the near future: Jordan Roth (pictured, rocking the mic) has replaced Rocco Landesman (who left to be the head of the National Endowment for the Arts) as the new head of Jujamycn Theatres, one of the three major Broadway production companies (it oversees the St. James, Al Hirschfeld, August Wilson, Eugene O’Neill and Walter Kerr).

Per the Times, Roth is 33 years old, which makes him about half a century younger than his competitors at the Shubert and Nederlander organizations, whose leaders Philip J. Smith and James M. Nederlander are 78 and 87, respectively. Clearly it’s too soon to say how Roth will or will not help bring a new and younger audience to Broadway, but it’s never too soon to start dreaming. If I can make a suggestion, Mr. Roth: a musical adaptation of Down by Law, starring the original cast of Tom Waits, John Lurie and Roberto Benigni.

(via Producer’s Perspective)