Tuesday, March 16, 2010

"Inspirational" Commercial is Just a Bizarro Version of a Famous Simpsons Episode

Posted By on Tue, Mar 16, 2010 at 11:58 AM

Simpsons Mr. Burns blocks out the sun
Remember how in part one of the classic Simpsons two part-er, Who Shot Mr. Burns?, the evil old nuclear power billionaire deployed a giant shade to block out all sunlight in Springfield? Well... this Biblical new commercial for an orange juice company that will remain nameless until the final seconds of the clip (hint1 : it's not Sunny Delight; hint 2: it's in the tags at the bottom of the post) did just the opposite for the little town of Inuvik in Canada's Northwest Territories. 31 days into the perpetual night of arctic winter, [orange juice company] created a giant sun (or orange)-like orb to illuminate Inuvik one morning, which is so fucking moving and beautiful that all the kids and old folks (middle-aged people, not so much) come out to gaze inspirationally into the giant glowing fruit, their faces aglow. Then, while caught in this trance, reps from [orange juice company] shove bottles of orange juice into their hands and corrupt the magic of the moment. Still, the first 37 seconds of the clip after the jump are kind of amazing. (NOTCOT)

Tags: , , , , , , ,

Comments

Subscribe to this thread:

Add a comment

More by Benjamin Sutton

Most Commented On

  • 4 Art Exhibits You Need to See

    In which Francesco Clemente appears with Nas and Patti Smith, and in which certain picks are prefaced by anti-picks.
    • Oct 9, 2014
  • The Best Old Movies on a Big Screen This Week

    Brando does Shakespeare, Hou does history, Capra does populism and Georgian cinema re-does Stalin.
    • Oct 8, 2014
  • More »

Most Shared Stories

Top Viewed Stories

Top Topics in The Measure

Film (15)


Art (5)


Music (5)


© 2014 The L Magazine
Website powered by Foundation