Monday, April 19, 2010
Art / Media
Watch This Beautiful Documentary Short About the Dying Art of Hand-Painted Advertisements
Posted
by Benjamin Sutton
on Mon, Apr 19, 2010 at 4:53 PM
Sure, it was bankrolled by Stella Artois, whose advertisement is very conspicuously being painted somewhere in Soho throughout the short, but the doc
Up There, about the fast-disappearing practice of putting up hand-painted advertisements on city walls (increasingly replaced by pre-printed vinyl ads), is well worth 12 minutes of your time (watch it after the jump). Malcolm Murray's short, prettily shot short offers a very effective little look into a tiny urban sub-industry, with all the attendant conflicts between mechanized, computerized production and the craft of the handmade original, complete with an Old Masters-ish years-long apprenticeship process. Learn all about it before it's gone. (
NOTCOT.ORG)
Tags: The L Stands for Stella, Hand-painted advertisements, Advertising, Video