Friday, May 25, 2012

Cake Shop Asks For Your Help In Keeping Its Doors Open

Posted By on Fri, May 25, 2012 at 2:58 PM

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If you're a young band trying to make it in New York, there's a good chance you are, or will be, familiar with the small basement stage of Cake Shop. Countless acts—including the likes of now-famous Vampire Weekend and the Dirty Projectors—have gotten their start under those dim Christmas lights, playing for crowds two inches away from the stage on any given side. Nick Bodor started Cake Shop with his brother Andy in 2006, and in 2009 they went on to open indie show space Bruar Falls in Williamsburg. But despite both venues' healthy followings, there's been trouble: Last year, Bruar Falls sadly shuttered its doors, and Cake Shop's been going through a period of financial struggle. That's why the Bodors have launched a crowdfunding site for Cake Shop with Pledge Music, and they're asking for support. "We want to be here for the long term," Nick told The L over the phone earlier today. "We're really honored and excited by how people care about us," he continued. "We really just set up everything there ourselves, and it's really rewarding that people like the place."

Here's an excerpt of the email Nick sent out to bloggers and Cake Shop fans alike:

hello everyone,

As you might have heard, Cake Shop has been having a rough couple months (like most of America and beyond). We are looking for an equity investor, but it is hard when we have to resolve some issues with our landlord to be able to grow our company and survive in Manhattan. Below is a link to our crowd funding site PledgeMusic.com that explains our situation and gives you an opportunity to help Cake Shop become an important NYC venue and gathering spot.

After trying some other options, we have decided to reach out to our friends and fans of live music to help us overcome these one time bumps in the road, and we are offing you a chance to participate in something amazing. We are going to give you some sweet exclusives for you Pledge and our followers will have access to regular updates on what we are doing. It's like creating a community of people who want to help and gain knowledge about all the great bands that Cake Shop has helped launch and nurture.

To support Cake Shop (and score a variety of guest list deals, secret show admissions, drink packages, or a compilation album in return) head here.

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