How to Be an Art Professional as the Economy Crumbles

08/05/2009 12:36 AM |

Coincidentally, Art/Work’s choice of font suspiciously resembles comic sans and represents the book’s greatest weakness. Readers will find the typeface more than a little distracting, particularly given that most of the text appears in bold. But even those who have no interest in the art world may find Art/Work of use. Their instructions on how to pack objects for example, are so thorough, only the most dexterously challenged will find difficulty executing them. What’s more, should this book reach the majority of working artists today, the quality of gallery staff life would improve by a level of magnitude, if for no other reason than they recommend against shipping with Styrofoam peanuts. Surely the desire to eliminate this messy packing material represents one of the most positive effects of the professionalization of the field today.

As suggested in both books, artists and professional advice connoisseurs should supplement these resources with dealer Edward Winkleman’s blog (He incidentally also just published his own guide titled How to Start and Run a Commercial Gallery). Quoted and cited in Art/Work and The Artist’s Guide on such topics as resume building and studio visits, his blog covers the topical stories art worlders need for the aforementioned party small talk. He has also been known to offer his thoughts on bubble wrap, a perfect conversation starter for any art professional.